Ciroc - Summer Watermelon Limited Edition
Ciroc Description
Unlike most vodkas, which are made from grain, CÎROC™ Ultra-Premium Vodka is gluten-free and distilled from fine French grapes; a process inspired by over a century of wine-making expertise and craftsmanship. It is the fine French grapes and the fifth distillation at the historic Distillerie de Chevanceaux in the South of France that give CÎROC™ Ultra-Premium Vodka a distinctive flavor with an exceptionally fresh, citrus taste.
The CÎROC™ Ultra-Premium Vodka distillation process ensures the best possible flavor. While all Vodka is distilled, CÎROC™ Ultra-Premium Vodka is distilled five times. Fine French grapes are specially selected for harvest and made into a wine. The wine is distilled four times in column stills. In the fifth distillation, CÎROC™ Ultra-Premium Vodka is truly created in a traditional, tailor-made copper pot still at the historic Distillerie de Chevanceaux in the South of France.
Sean Combs, the CEO and founder of Bad Boy Worldwide Entertainment Group, is a multifaceted entertainment powerhouse. Combs oversees one of the world's preeminent urban entertainment companies, encompassing a broad range of businesses, including recording, music publishing, artist management, television and film production, recording facility, apparel and restaurants. Sean's success in music has translated into a collection of businesses leaving an indelible mark on the worlds of entertainment, fashion and fragrance – a true testament to his marketing prowess.
In 2007, Sean partnered with Diageo for a groundbreaking strategic alliance to oversee and manage all CÎROC™ lifestyle branding and marketing initiatives for CÎROC™ Vodka. Combs said he wanted to work with Diageo because the company understood that "I'm not just a celebrity endorser, I'm a brand builder. I'm a luxury brand builder." Since collaborating with CÎROC™, Combs has heavily contributed to make this brand a household name. "They're looking for something that tastes like their lifestyle," he said. "It's that trendsetter, that hipster, someone who's looking for luxury and looking for something better."
CÎROC™ Summer Watermelon is a rich tasting spirit made with vodka distillev five times from fine French grapes, finished in a tailor-made copper still in Southern France.
The vodka is masterfully infused with a distinctive blend of watermelon and other natural flavors, resulting in a taste experience that is lusciously different and elegantly smooth.
Go Against the Grain™.